Corporate Events
Product Launch
Launches that turn media heads
- Ideal lead time
- 60–120 days
- Typical vendors
- 8–12 vendors
- Typical budget
- Rp 30M – Rp 2B
Vendors you'll need
Core 6
- Venue · 19.8%Unique and on-brand
- Stage & Production · 25.2%Stage, set design, and LED wall
- AV & Technical · 18%Sound, LED, and lighting
- Event Organizer · 10%The EO fee is about 10% of the budget. Coordinates the entire production
- Catering · 10.8%A menu that fits the brand
- Marketing & PR · 4.5%Media coverage and influencers
Supporting 6
- MC / Host · 1.8%Always used; brings energy and the brand's voice
- Photography · 2.7%Always used for PR and documentation
- Videography · 1.8%Almost every launch needs it for content marketing
- Entertainment · 5.4%For launches open to consumers
- Live StreamingIf the format is hybrid (wider online reach)
- Event StaffTrained product demo staff
Often missed
- An anticlimactic reveal due to weak execution
- Sound problems during the keynote
- Not enough product units for hands-on
- Unappealing photo spots
- The event runs behind schedule